This is more than a blog. It’s a collection of resources, tools, tips, thoughts, notes, jottings, videos, images and other useful stuff to help your business communicate better…

Here you’ll find anything that I think is engaging, a great example of communication or just downright useful. With an occasional smattering of complete nonsense just because it made me laugh and I hope will brighten your day too.

15th February 2019

Carina Ran, Associate Director Medical Education, Allergan

“If you’ve got KOLs (Key opinion leaders) who need to deliver complex medical information and also your brand messages in modern, creative presentations, Steve Bustin is your man. He coaxed some of the most senior doctors in our sector out of their comfort zones and encouraged and challenged them to tell relevant stories in engaging ways. Working with KOLs in three different countries, Steve understood and harnessed cultural and language differences to enhance the final presentations. The KOLs enjoyed working with Steve, and all commented how his approach has changed the way they think about presenting. We were delighted with the speeches the KOLs delivered under Steve’s guidance and the way our audiences responded as a result.

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